Log in
If you enjoy a morning pick-me-up in the form of some caffeinated beverage or other (perhaps the thought of starting your day without it makes you shudder!), you’re certainly not alone. In fact, caffeine is the most widely consumed psychotropic substance all over the world.
The elevating effects of caffeine are no secret to those who imbibe - from the extra dose of energy to get you out the door, to its mind and mood-enhancing properties that have you feeling pleasantly productive, there’s a lot to like about the stuff.
With such a mighty skill set in its repertoire, you might be wondering: How exactly does caffeine work its magic?
Wonder no more, for we’re here to reveal the science of what makes caffeine’s effects so powerful and desirable. Here’s what’s going on behind-the-scenes in your brain and body while you’re sipping on that caffeinated drink…
Caffeine is a stimulant, with its stimulating effect largely a result of its influence on two very important neurotransmitters, or chemical messengers, in the brain: adenosine and dopamine.
Adenosine 101
Looks like this guy could use a VISO!
Let’s start with adenosine: This is the neurotransmitter responsible for signaling and preparing the body for sleep - a crucial and welcome guest when it’s time to catch some z’s, not so much when you have things to do and places to be!
That’s where caffeine comes in, absorbing into the bloodstream and making its way to the brain, where it performs it greatest trick: Mimicking the adenosine neurotransmitter, the caffeine intercepts the adenosine in it’s journey to its corresponding receptors, which accept the caffeine in its place.
No adenosine = no drowsiness, so you can get through that hefty to-do list without worrying about fighting the gravity of your eyelids.
VISO Energy
Razor
- Raspberry & Orange Juices
- 300mg Pure, Natural Caffeine
- Lively, Sweet & Fragrant
VISO Energy
Orchid
- Cold-Pressed Passionfruit Juice
- 300mg Pure, Natural Caffeine
- Tropical, Delicate, Sublime & Sweet
Dopamine Basics
Now, onto the much-anticipated part of the great charade dealing with what we all know and love as a prolific ‘happy chemical’, dopamine. Credited with activating pleasure centers of the brain, this neurotransmitter induces feelings of euphoria, not only combatting fatigue and even depression, but also serving as a powerful motivator.
If you’ve ever experienced a runner’s high, or gotten goosebumps from listening to music, you can thank this spontaneous stimulation of dopamine for those feel-good sensations that follow.
However, we don’t always have time to work up a sweat or scour our playlists to reap the gifts of dopamine. This is where caffeine can be a useful, natural and healthy tool to induce the it’s effects so you can incorporate it into your daily routine and maximize your quality of life.
VISO Energy
Dynamo
- Concord Grape & Grapefruit Juices
- 300mg Pure, Natural Caffeine
- Sweet, Rich, & Bold
VISO Energy
Vigor
- Lemon, Lime & Strawberry Juices
- 300mg Pure, Natural Caffeine
- Refreshing, Distinct & Unique
What Else Can Caffeine Do?
If that seems like a lofty claim, let the results speak for themselves. While the short-term effects of this powerful stimulant are undeniable, the benefits don’t end there.
Studies have found that the regular, moderate intake of caffeine can reduce depression in the long-term, and even help prevent certain conditions like Alzheimer’s and Parkinson’s disease down the line. Here’s your cue to perk up your mood, mindset and mental acuity for the long haul with the hard-working miracle that is caffeine.
Getting Your Boost...
All in all, the case for caffeine is only strengthened upon shedding light on the science behind it all. That’s why we’ve harnessed this incredible energy and mood-booster in its pure, natural form - with a whopping 300 mg of it to keep you at your best all day.
Paired with the soothing L-theanine, a variety of antioxidants and premium fruit juices, VISO is a top-notch product that allows you to reap all of its amazing benefits without the jitters or crash.
Welcome to the energy revolution,
Maggie Johnson | VISO Wellness Contributor
